Foxy bingo Online Promotions

Foxy Bingo has begun there January sale which runs from now until 10th January 2012 and if you take part you could win a share of £5,000!

Foxy Bingo is giving away £5,000 in guaranteed jackpots every single day from 12pm - midnight until Tuesday. There will be FREE Bingo games where you could win jackpots of up to £50 and 1p and 2p games with great prizes too!

Foxy Bingo has teamed up with Santa's Elves this Christmas to provide you with some fantastic prize give-aways straight from his workshop this week. You could win Bingo Points, iPads, holiday vouchers worth up to £150 and so much more.

Today (Wednesday 14th December 2011) Foxy Bingo is giving you 3 chances to win some Apple goodies when you get involved with the Santa's Workshop Bingo Tournament.

Foxy and his Elves will be hosting three special promotions each week until Christmas and you could win BPs, Ipads, Holidays and much more straight from the Foxy Bingo workshop.

Every hour today (Saturday 10th December 2011) until 11pm Foxy Bingo is giving you the chance to win a years magazine subscription of your choice worth between £30 - £70.

If you are looking for a FREE Bingo game then come along to Foxy Bingo tonight for your chance to win some huge cash prizes!

Foxy Bingo will be giving away FREE Bingo tickets at 10pm in the Golden Glitter room and there is £1000 up for grabs!

1 Line - £100, 2 Lines - £300 and the Full House £600!

Tonight from 8pm Foxy Bingo has 5 x Christmas treat hampers for you to win in the Foxy Bingo Monday Super Prize Night Game. Fantastic if your struggling for ideas for that perfect Christmas gift.

Plus Foxy Bingo has loads of bingo cards to give away for the Foxy Bingo £31,000 New Years Eve Jackpot game.

This Friday 2nd December 2011 Foxy Bingo is giving you the chance to win 1,000 BPS and its easy to win!

All you have to do to win 1,000 BPS is bingo on the Clown Pattern in the 75 ball bingo rooms today and you will get 1,000 BPS - easy!

Right, enough clowning around, ahem, get playing now and good luck

Foxy Bingo is hosting a fantastic bingo tournament for you to join in with today and you could be winning a share of £500 if you take part!

It's easy to play the Foxy Bingo Prize Pin-ta Bingo tournament simple play bingo to take part!

Foxy Bingo has lots of GHD IV Styler Hair Straighteners and Benefit Make-up Kits up for grabs in tonight's Foxy Bingo Super Prize Night game.

To be in with a chance of winning these fabulous bingo prizes come along to FoxyBingo.com tonight and purchase your bingo tickets in the Love me Tend-der 75 ball bingo room at 8pm till 11pm. Foxy Bingo will be giving away a fantastic prize every 20 minutes.

Now the cold weather is here you might as well enjoy it! Play Online Bingo with Foxy Bingo this month and you could be putting on some SKI Goggles and your winter thermals and be taking off to the ski slopes in the Foxy Bingo 90 ball big monthly game!

This Halloween Weekend come and play Trick or Treat with Foxy Bingo! Trick or Treat is a FREE Game that you can play every day between Friday 28th October 2011 and Monday 31st October 2011.

Simply play the FREE Foxy Bingo Trick or Treat game found in the lobby and pick a door to find out what ghoulish treat will be waiting for you being the door.

Scare yourself Silly this Halloween in the Foxy Bingo House of Horrors bingo room.

Every evening at 10pm you will get the chance to play for a spook-tacular prize from just 10p

Today is Foxy Friday which means Foxy Bingo is giving all their online bingo players the chance to win a fantastic Friday Treat! Foxy Bingo has put together an exciting 24 hour online bingo tournament with fantastic cash / bonus prizes.

That's not all...  Foxy Bingo will be giving away £10,000 tonight in the Foxy Bingo 90 ball weekly big money game!

Foxy Bingo is giving you the chance to win £3,000 worth of B&Q vouchers is the Foxy's Home Makeover promotion on Friday 7th October.

To be in with a chance of winning the B&Q DIY vouchers visit the Foxy Bingo website and prebuy your tickets from the lobby.

Those Domino's pizzas on TV sure look tasty! If you fancy one of those new mouth watering gourmet Pizzas by Domino's for FREE then pop on over to Foxy Bingo every night and you could be winning yourself a Domino's voucher to use on any Domino's pizza of your choice!

Foxy Bingo is giving you three chances to win a £25 Domino's Pizza voucher every night this week until September 10th 2011

For a limiteFoxy Bingo is giving away a top prize of £500 every day and over £1,000 in Foxy Bingo bonus cash and points too!

Play every day to win a prize - there is a minimum prize of 25p a day to be won - that's 25 1p bingo tickets!d time only Foxy Bingo is giving away a guaranteed prize to everyone in the Foxy Bingo Everyone's a winner Quick Fire bingo game.

They say Diamonds are a girl's best friend - well you could be the envy of your old friends with a brand new glitzy best friend if you play the Foxy Bingo great Diamond Give away game on September 9th 2011.

Foxy Bingo is giving away some fabulous prizes tonight which are great for capturing all your unforgettable holiday moments for you to share with your friends and family.

Play in the Foxy Bingo Super Prize Night game tonight at 8pm in the Love Me Ten-der room and you could be taking home a fantastic Samsung 3d Camcorder for just 25p!

Are you looking for a special gift for that bingo fanatic in your life?

Then you should take a look at this designer fragrance that everyone is wearing right now: Furever by Foxy.

On Friday 12th August 2011 at 10pm Foxy Bingo is giving you the chance to win £5,200 worth of Asda Food Shopping Vouchers if you win the Full house. Plus Bingo on one line and win £250 and two lines £500!

Foxy Bingo is now the proud sponsor of the Afternoon Show (1pm - 4pm) on the UK Radio station Smooth Radio.

To celebrate this fantastic sponsorship deal Foxy Bingo have come up with a few fabulous promotions for you to join in with.

Fancy getting your hands on £30,000? Well you could just be doing that if you play the  Foxy Bingo Scorching Summer Jackpot game tomorrow night (Friday 15th July)

Play online bingo with FoxyBingo.com everyday at 6pm til midnight up to Sunday 10th July in any Foxy Bingo room (10p, 25p, 50, £1) and if you lose five bingo games in a row Foxy Bingo will give you 10% cash back for what you spent on those bingo games.

Foxy Bingo is giving away brand new Blu-Ray Players and bundles of great movies including box sets and collectors editions from as little as 1p in the Foxy Bingo Super Prize Night on Monday 21st March 2011.

Foxy Bingo is also giving away 36 bingo tickets for the £31000 game at 9pm, 10pm and 10:40pm.

As you may know Foxy Bingo is sponsoring this years Celebrity Mum of the year 2011 award. But all Mums should have the chance to win an award which is why Foxy Bingo also wants to find the Foxy Mum of the year too!  

If your Mum is a star and has been there for you through thick and thin then if you think she deserves the award for all she has done for you throughout the years then why not nominate your hard working Mum to an award to show her how much she is loved!

Fancy a catchup with you friends over an exquisit cup of coffee, want to host a fondue party?? or maybe you want to treat the kids to some homemade goodies?!

Well if you head over to Foxy Bingo on Monday 7th March you could be doing any one of those things if you play the Super Prize Night game at 8pm.

Are you thinking about a Holiday? Well how about a FREE Holiday to Sunny Salou in spain from Foxy Bingo?

Foxy Bingo is giving away a FREE Holiday every evening from now until 27th February and tonight (24th February) Foxy Bingo is giving one lucky player a chance to win a FREE holiday worth £2280 to Sunny Salou in spain.

New bingo players that join FoxyBingo.com today are really in for a fantastic treat! When you sign up to Foxy Bingo you will be given £10 FREE No deposit to use to play completely FREE online bingo games.

That is 100 free games if you play in the 10p rooms found under the Foxy Bingo newbie tab.

Love is in the air at FoxyBingo.com this Monday and as its Valentines day Foxy Bingo will be romancing you with some LOVELY valentines day prizes.

Fall in love with the Foxy Bingo Super Prize Night Love Me Ten-der game at 8pm and you could win lots of romantic DVDs including Mama Mia! and Love Actually, Champagne and Thorntons Chocolate gift Hampers! plus Foxy is even throwing in a fifty pound cash prizes that you could use towards a romantic takeaway meal for you and your loved one while you enjoy watching the DVDs and drinking the champagne!

It's Thank Foxy its Friday tomorrow and Foxy Bingo will be dedicating the whole day to FREE Bingo games and the best part is Foxy Bingo will be throwing in some fantastic cash prizes for you to win!

Foxy Bingo will be giving away £2,500 in real cash prizes between 10am - 10pm in the Knock at the door bingo room and remember it won't cost you a penny to play!

Stuck for something to do this Weekend?? Then you must check out what Foxy Bingo have on offer.
Foxy Bingo will be kicking off their February promotions with a bang with an incredible 150% cash match bonus day.

Make your first deposit of the day on Saturday 5th Febuary and Foxy Bingo will treat you to an amazing 150% extra in Foxy bingo cash.

If you are looking for a FREE Thomas Cook voucher then take a look at this fantastic Foxy Bingo holiday voucher promotion.

Foxy Bingo is giving away loads of free Thomas Cook Holiday vouchers worth up to £200 and one of them could be yours!

Do you love to read? If the answer is yes then make sure you take part in tonights Foxy Bingo Thank Foxy its Friday promotional game.

Every Friday Foxy Bingo gives all their players a special gift for being so loyal. Today (Friday 14th January) Foxy Bingo are treating all their players to a fantastic 150% cash match bonus on their first deposit of the day up to £150! BUT wait thats not all...

If Santa forgot to bring you an XBox 360 or an Nintendo Wii then don't be disheartened as Foxy Bingo is here to try and Cheer you up!

Foxy Bingo has a sack full of goodies in tonights super prize night promotion including a brand new Nintendo Wii,lots of games and an Xbox 360 too!

Foxy Bingo have a great promotion for you to take part in today and there are 1,000,000 bps up for grabs which can be used to play lots and lots of FREE Online Foxy Bingo games! One celebrity is wearing a Foxy face mask and all you have to do is guess which celebrity is hiding on the mask to win yourself a share of 1,000,000 Foxy Bingo bps. You can find the picture of the masked celebrity on FoxyBingo.com

Foxy Bingo has opened up the 13th day on their Christmas Advent Calendar and it reveals a fantastic not to be missed competition. FoxyBingo is giving away 10,000 bps to 10 lucky online bingo players if they can answer a simple question and email in the answer by the end of the day.

The Foxy Bingo Question is: How many days of Christmas are there.

If you know the answer visit FoxyBingo.com today and email in the answer to the question found on the Foxy Bingo homepage.

Have you been learning to drive and have been having a bad time trying to master the art of parallell parking?
Does your other half shudder when you ask him to take you out for a lessons?
If you are more like Maureen from Driving School than Mario Andretti then Foxy Bingo wants to help you out.
If you have run over your partners foot or you just need help getting on the road then Foxy Bingo want to hear it!

Woo hoo its Friday and that just means one thing! Foxy Bingo Fridays!! Every Friday Foxy and his loyal Bingo CMS treat all their fabulous players with special treats like FREE Bingo, tournaments and lots of FREE Cash jackpots!

Today (Friday 19th November) Foxy Bingo is having a sale and all the tickets in the Foxy Ladies bingo room will be just 1p !!

It is rumoured that Britain will soon be going into a second ression and Foxy knows that cash flow will be a little tight from now and Christmas meaning those unfinished DIY projects will be put on hold.

Well help is at hand! Foxy Bingo is following Jimmys footsteps with their very own Foxy'll fix it at FoxyBingo.com - the place where all your DIY wishes will come true!

If you fancy a holiday then this will surely be a treat for you, Foxy Bingo is giving away a fantastic holiday for four to Dubai worth £8,000 and Includes Emirates Economy Class flights, return in-resort private car transfers, meet and greet on arrival, 7 nights in Deluxe Room at Atlantis, The Palm on a bed and breakfast basis and unlimited free entry to 'Aquaventure' and the 'Lost Chambers'. And the best part is you wont have to spend any money as the game is FREE!

The nations favourite furry online bingo friend Foxy is celebrating his 5th Birthday at Foxy Bingo this June and he will be throwing a huge party for all his friends!

Put on your glitzy disco shoes and grab your lucky bingo dauber and join in the Party fun in Blackpool!!

Foxy Bingo fans and maybe the Foxy Fox himself will be partying in the lovely seafront Cliffs Hotel in Blackpool for a weekend of fun Bingo games, fantastic fun and frollics - this is sure to be an unforgetable Birthday Bash!

Easter will be here next weekend and to celebrate Foxy Bingo is giving away some easter goodies on Monday.

If you still need to go and get your delicious Chocolate Easter Eggs then make sure you join in on the Foxy Bingo Super Prize night game  on Monday 29th March at 8pm and you could win a Thornton's Easter Chocolate Hamper from just 1p!

Every Friday Foxy Bingo treats there Fabulous Foxy Bingo players to fantastic gifts including FREE Foxy Bingo Games, Foxy Bingo player tournaments and of course loads of whopping GREAT cash jackpot prizes!

This Friday March 26th is the last Friday of the month and to celebrate Foxy Bingo is giving away £10,000 at 10pm in the 90 ball pre purchase bingo games. You will given THREE chances to win a share of the big prize. For one line you will win £1,000, for two lines you will win £3,000 and for the full house you will win £6,000!

Foxy Bingo have some great prizes for you to win this Monday 22nd March.

At 8pm Foxy Bingo will be hosting another fantastic Super Prize Night and this week you could be taking home some fabulous shopping vouchers perfect for shopping to you drop for those summer holiday outfits.

Foxy Bingo is giving away Marks and spencers, ASOS, Amazon and Debenhams vouchers worth up to £100.

Play the Foxy Bingo Super Prize Night tonight from 8pm and take home some fabulous prizes.

Foxy Bingo is giving you the chance to win Perfume, Chocolates and Flowers from just 1p - There gifts are fabulous for Mothers Day so give it ago and you never know you could win that super prize for your Mum courtesy of Foxy Bingo.

To win one of the Fantastic Foxy Bingo prizes all you need to do is bingo on one of the online bingo pattern letters that spells F-O-X-Y-P-R-I-Z-E-S

If you are tired of getting stuck at 1tg when you are playing your favourite online bingo games then take a trip to the Foxy Bingo new and improved website FoxyBingo.com as they have something special just for their players that often feel hard done by when they are always stuck on 1TG!

Foxy Bingo offers you loads of FREE Bingo games every week all with some fab prizes. Play Foxy Bingo every MONDAY, TUESDAY, THURSDAY and SUNDAY to take part in the Foxy Happy Hour Games.
Enjoy an hour of 100% Free and Penny Games in Gimme 5 and Ten Penny Falls during the hours of 3pm-4pm and 10pm-11pm.

Join Foxy Bingo tonight (Saturday 16th January) at 9pm to take part in the £5,000 guaranteed jackpot game. This is a new 90 ball pre-buy jackpot game and only costs 50p a card!

The presents are unwrapped but Foxy Bingo has got one more for 2009 up their sleeve! The countdown to New Year starts right now and Foxy Bingo is giving you massive deposit bonuses plus free bingo!

Today Foxy Bingo is giving you 100% on your first deposit, then there's 100% extra for you on Tuesday, Wednesday AND Thursday

October is Breast Cancer Awareness month, Foxy Bingo is supporting, and they are giving you a chance to help them raise money.

The lovely Foxy CMs have LOADS planned throughout the month including CHChica and Lippy being brave enough to dye their hair pink...

CHKarina, Shady and Zella will walk through the Blackpool Illuminations and CHJojo and Susan will be holding a bake sale Plus CHGypsy, Lexi, Tgibil, Claire and Hubby will be making cards and selling them and as a very special prize there will be a raffle to win a quilt which has been lovingly handmade by the CMs - all funds will go directly to Breast Cancer Campaign.

Foxy Bingo has launched its own online shop called FoxyStreet.com . This shop is fantastic offering everything from laptop to Cookery Essentials and Fashion Accessories to Flower. Postage and Packaging and free and you will also earn yor self extra BPs as you shop which you can use to play free bingo games with. If you are a Foxy bingo player you will earn  1,000 bonus points for every £10.00 you spend!*

Forget you local town centre - Shop online and Play Free Bingo with Foxy Bingo FoxyStreet.com and earn yourself FREE bingo loyalty points today!

 

Win Tickets to see Take That

Play Foxy Bingo tomorrow (Tuesday 19th May) at 9.15pm in the Magic Dust room for your chance to try and win a pair of tickets to see Take That.

Free Foxy Bingo £20 ,no deposit required. Live from Monday 18th May ... Watch the new Foxy Ads During the ITV breaks..

Emmerdale, Coronation Street , Britain's Got Talent final, to name but a few.

On Friday 15th May purchase your Foxy Bingo tickets for your chance to win a chance to see Take That on the  5th June concert at the Stadium of Light in Sunderland.

Foxy Bingo have just signed a cheque for a staggering £150,000 that they helped to raise for the Red Nose Day.

Foxy Bingo helped raise the cash for Red Nose Day by putting on 5 special charity bingo games.

Foxy Bingo UK has 1000gbp in jackpots to give away in their Free Bingo games taking place Friday 8th May.

Foxy Bingo is set to send your temperature soaring as they host the UK's first National Ladies Day featuring the UK Dreamboys!

Make sure you pre-buy your Foxy Bingo tickets tonight for the Tuesday £2,500 Guaranteed Jackpot game.

Dont miss your chance on winning a Sony Camcorder tonight (Wednesday 29th April) at FoxyBingo.com

All day today Foxy Bingo have got loads of Free Bingo games with thousands of pounds to be won in jackpots throughout the day!

This Friday Foxy Bingo is doubling your bingo money! FoxyBingo are matching every pound you deposit on your first deposit of the day!

On Thursday 23rd April Foxy Bingo game cards will be only 5p each on all Foxy Bingo Rooms with the exception of progressive jackpot, guaranteed jackpot and special promotion games.

Play Foxy Bingo today (Tuesday 21st April) for Free Bingo games starting from 10am to 10pm. Foxy Bingo have over £2,500 in jackpots to be won throughout the day, Free Foxy Bingo games will be played every 30 minutes in the Free for All game room under the 75 ball tab.

Get a whiff of this, Monday night at Foxy Bingo is feeling fresh, vibrant and alive with the smell of Perfumes and Eau de Toilette on offer for you to win. FoxyBingo.com have got fourteen of the leading market brands from Hugo Boss to DKNY.

Don't forget to play tonights Foxy Bingo £2500 Guaranteed Jackpot. Cards cost 25p each and takes place at 9pm

Online Bingo UK and the UK's leading bingo website Foxy Bingo has struck an exclusive deal.

Users can recycle their old mobile phones and earn a generous wedge of Foxy Bingo money.

This Wednesday evening at 9pm you could win a 5 Night once-in-a-lifetime trip to Las Vegas! 1 Lucky Foxy Bingo winner will be staying at the fabulous MGM Grand Hotel and Casino on the strip where they can take in the sites and sounds of one of the world's great cities.

Don't forget to take part in the Foxy Bingo £1000 guaranteed Jackpot taking place Monday 6th April at 9pm.

Tickets are 10p each and you can prebuy them at FoxyBingo.com so there is no excuse not to miss out.

Make sure you make a visit to Foxy Bingo today (Tuesday 31st March) as they will be having free bingo games all day with over £2,500 in Jackpots!

This FridayFoxy Bingo have an exclusive offer for you - instead of the usual 50% match, Foxy Bingo are giving you a cash match of 100% on your FIRST deposit of the day.

 Foxy Bingo are making this mothers day special and is wishing all the Foxy Mother's out there a happy Mothers Day!

Dust off your passport, pack your bags and get ready to hit the high seas with the Good Ship Foxy Bingo. This May Foxy Bingo are setting sail for the Spanish port of Bilbao

Foxy Bingo have a brand new offer for bingo players!

Join Foxybingo.com today and get a whopping £20 in Bingo Credit to play Foxy Bingo no deposit

For 1 week only you can play Free Bingo at Foxy Bingo!

Play Foxy Bingo Free Bingo games Every day between Monday 16th February to Sunday 22nd February between 10am and 10pm

Get ready for another exciting Super Prize Night this Monday at Foxy Bingo.

Lights, Camera, Action!! It's Prize Night and Foxy Bingo have got six Cameras and four Flip Videos for you to win.

Foxy Bingo is a supporting partner of Red Nose Day 2009 and giving you the chance to "Play Something Funny for Money!"
Every 2 years Red Nose Day raises millions of pounds, helping to change lives across the UK and in Africa.

One lucky Foxy Bingo player and their partner are going to be spending Valentine's Weekend (Friday 13th February to Sunday 15th February) in a luxury English hotel.

The new advert launched this week for online bingo site Foxy Bingo and with it came the FoxyBingo Show on Sky Interactive.

TALLY HO RULES

When you hear the bugle sound on the radio show, be the first to type Tally Ho in your chat room and win 5,000 Bingo Points.

Foxy Bingo have 2 x £250 Foxy Radio tombola draws this Thursday from 8pm.

Below is a detailed time table of the 90 ball and 75 ball guaranteed bingo Jackpot games happening today at Foxy Bingo:

To celebrate the new Foxy Bingo campaign  FoxyBingo.com have brought back the £10 Free no deposit bingo offer until the end of February.

Foxy Bingo have £1 million in GUARANTEED jackpots to give away between Monday 26th January and Saturday 28th February.

Hesback2009 advert was finally revealled tonight on ITV at 7.30pm.

If you haven't seen the advert tonight then I can reveal that its the famous Foxy from FoxyBingo.com.

Hes back bigger and badder then ever!

The countdown has begun. Who's back?

Guess who it and win £1000.

All will be revealed on ITV1 from 7.30pm on Monday 26th January.

You'll be saying Thank Foxy It's Friday this week as they help you get your weekend started with a Tally Ho! Foxy Bingo got an exciting day of Free Bingo, three extra £2,500 guaranteed jackpot games, and tons of extra bingo points up for grabs!

You may have seen the adverts on ITV this week advertising hesback2009

Tune into the Foxy Bingo radio station tonight at 8pm to find out about the secret free bingo games.

There will be £500 in prize money up for grabs in tonights game.

Visit www.foxybingo.co.uk and listen live to find out more

Super Prize Night at Foxy Bingo has moved to Mondays and will now take place in the All Our Friends game room.

Don't forget to visit the All our friends room at Foxy Bingo tonight from 8pm as they will be having a bingo  super prize night and all the prizes will be PINK!

Play Foxy Bingo today and take part in their Free bingo games.

£1000 in Free Bingo Jackpots

Make sure you dip into the Sunnie Day at Foxy bingo room on today and play one of thw fabulous FREE games of bingo.

Drop by the All our frinds room at Foxy Bingo this Monday to take part in the Super Prize night game.

All the prizes you could win are in the sexy colour pink!

Don't forget to buy your bingo cards at Foxy Bingo this Saturday for your chance to win the fabulous £10,000 guaranteed jackpot. The bingo game starts at 9pm. You can pre purchase your bingo cards now which are only £1 each.

You can now prepurchase your tickets at Foxy Bingo so you have no need to miss your big bingo games if you are going out!

Visit Foxy Bingo tonight and take part in the 75 Ball - Big Win Wednesday Jackpot.

The Tickets are £1 each and The Jackpot currently stands at £681.30

Pre-buy your bingo tickets now so you don't miss out!

Get ready for another exciting Super Prize Night this Monday at Foxy Bingo.

Control yourselves as this Monday Night is Game Console Night!!

Foxy Bingo are sponsoring You to play bingo ttonight, they have a special Children in Need bingo game at 9pm, with a guaranteed jackpot of £20,000. Cards cost £1 each, and Foxy are going to match EVERY £1 you spend on the game in a donation to the charity *.

Foxy Bingo still has free bingo games right up until Sunday November 16th!

Play Free Bingo at Foxy Bingo on Monday November 10th to Sunday November 16th

All the free bingo games can be found in the Free for All Bingo room under the 75 ball bingo tab in the Foxy lobby open between the hours of 10am and 10pm every day

Join  Foxy Bingo for an explosive night of bingo on Wednesday 5th November. Foxy Bingo will be celebrating Guy Fawkes night in style with some extra guaranteed jackpots, a visit from CH Fireworks who’ll be showering you with gifts of Bingo Points, and some special chat games.<

Get ready for an exciting Halloween night at Foxy Bingo this Friday 31st October. Foxy Bingo have a stack of wonderful treats in store for you

Every week Foxy Bingo are giving you the chance to win over £100,000 in guaranteed jackpots. These prizes MUST be won, so don't miss out. This includes £1,000, £5,000 and £10,000 games, plus their monthly £25,000 game.

Monday 25th August to Sunday 31st August from 10am to 10pm EVERY Day

Foxy Bingo are already renowned for their generous jackpots and fabulous rewards. And now they bring you the ultimate gift .... Free Bingo!!

A TV ad for Foxy Bingo featuring the well known and loved Fox walking down a street came under scrutiny by the Advertising Standards Agency.

A viewer had complained to the ASA saying that the 'Foxy character would be likely to appeal to children.’

Cashcade Ltd (Cashcade)  responded saying that they did not believe the ad contained any material that could lead to the moral, social or psychological harm of children. They said animal characters were often used to advertise products or services marketed at adults. Cashcade argued that the fox used in the ad was not a youthful, cartoon character but was an older individual with a mature Northern accent. They said the fox carried a walking stick and wore a smart formal suit and white gloves in order represent an older gentleman, and to avoid the possibility of appealing to children.

Cashcade submitted a document from their agency that detailed the changes that were made to the fox during the design process to make him a mature character.

Cashcade pointed out that other features of the ad had also been chosen to appeal to a mature audience. They said, for example, the song 'We Are Family' by Sister Sledge, which was a hit in 1979, had particular appeal for their target audience of women aged 35 years old and over. They said the average age of the cast featured in the ad was also over 35 years old. Cashcade said the ad clearly stated that Foxy Bingo was for "Over 18s only". Cashcade said they employed a media agency to plan when the ad would be broadcast, and that they had targeted channels that were likely to be of particular interest to their target audience.

Clearcast said they believed the Foxy character was suave and sophisticated and that his behaviour in the commercials was adult, aloof and not in any way appealing to children. They said the soundtrack and Foxy's behaviour was clearly aimed at older people who would appreciate the reference to John Travolta's walk in the film Saturday Night Fever. They said they did not think the ad reflected youth culture or was in any way associated with it.

Clearcast said, as with all bingo commercials, the ad was given a 'CY' restriction, which meant that it could not be transmitted in or adjacent to children's programmes or programmes likely to appeal to audiences below the age of 18.

The ASA assessment noted Cashcade and Clearcast's argument and concluded that the ad was unlikely to appeal to children.