Bingo & Jungle Buzz: Tombola Sponsors I’m A Celebrity’s Big Return

This year’s I’m A Celebrity bingo specials at tombola

This year, tombola is rolling out special “I’m A Celebrity” bingo rooms, launching daily free games and chat events that sync with the nightly ITV episodes. Expect bushtucker-inspired jackpots, surprise prize drops, and regular community-hosted draws, all designed to give UK bingo players a taste of the action, wherever they’re watching.

Who’s in the Jungle for 2025?

If you’re tuning in for the star power, this season welcomes the following campmates:

• Ruby Wax
• Martin Kemp
• Kelly Brook
• Aitch
• Alex Scott
• Lisa Riley
• Jack Osbourne
• Eddie Kadi
• Tom Read Wilson
• Vogue Williams
• Shona McGarty
• Streamer Angryginge

Alongside a twist in voting rules and classic Bushtucker Trials, this lineup guarantees headline-making moments and plenty of lively debate.

Why TV and Bingo Go Hand-in-Hand

Bingo is no stranger to the entertainment world. While it is not as dominant online as it was in the early 2000s, and many former “bingo-first” brands now focus more on slots, sports and side games such as sites like Virgin Games, there is still a loyal, sizeable audience keeping bingo firmly on the map.

The UK’s biggest bingo sites continue to partner with TV shows, radio stations and entertainment brands to keep the game social and relevant. Instead of hundreds of quiet rooms, players now see fewer but busier schedules, stronger themed events, and campaigns that sync directly with what viewers are watching on screen.

• Themed bingo games linked to TV shows and live events
• Scheduled specials with chat hosts and on-air personalities
• Promotions that bridge viewing, social media, and in-room activity

Even in a market that leans more towards online slot games, some bingo sites in 2025 still offer a valuable place to play, with recognisable brands and shared moments during big TV nights like I’m A Celebrity.

Best UK Bingo Alternatives to Tombola During I’m A Celebrity 2025

Sun Bingo

If you love big names, Sun Bingo is backed by The Sun newspaper and Fabulous magazine, so you know you are in good company. The brand also used to be partners with tombola. You will find old-school 90-ball bingo, Mystic Meg Bingo unique games, and loads of daily free games. Sun Bingo has that “everyone’s included” feeling, and the chat hosts always make you feel at home.

Jackpotjoy

Jackpotjoy has a long history and even its own TV adverts, but what really makes it shine is the wide mix of bingo rooms, like Bubble Up Bingo and Snap! If you are the type who likes to try everything, Jackpotjoy is a friendly place to start. Lots of prizes and chat games keep everyone talking.

Mecca Bingo

It is hard not to smile when you play at Mecca Bingo. They mix classic session bingo with TV fun — think Loose Women crossover promotions and emojis flying in the chat. There are plenty of hosts to keep things buzzing, and regular promos for new and existing players. They also have some fun bingo rooms like Emoji Bingo and Burst Bingo, two low cost rooms.

Buzz Bingo

Buzz Bingo brings the feel of a real bingo club straight to your living room. You get big network games, Bullseye Bingo themed rooms, and live events where you might just spot a celebrity. It is a lively crowd, and always easy to jump into a chat or join a room.

Heart Bingo

If you are listening to Heart Radio, you already know the kind of friendly, laid-back atmosphere you will find at Heart Bingo. From celebrity DJ games to easy Virtue Fusion rooms, it is a gentle place to play and unwind with daily freebies and casual chat.

No matter which site you choose, you will be part of a community, protected by UKGC licensing, and able to enjoy safe, regulated play with plenty of good company — just what bingo should be, especially during I’m A Celebrity season.

Honourable mentions

• Gala Bingo – for TV-themed rooms and promos.
• Fabulous Bingo – magazine links and session specials.
• Happy Tiger – in-house, arcade-style bingo with a playful spirit.

All featured sites are fully regulated, social, and trusted — mirroring tombola’s best features while offering something refreshingly different for TV bingo fans this I’m A Celebrity season. For bonus guides, offers, and more, head to our full “sites like tombola” directory.

• Want more big-name brands? Take a look at our full list of top sites like tombola

Finding a bingo site like tombola can feel a bit like a Bushtucker Trial in itself, but with the right guides and recommendations, you can skip the nasty surprises and head straight to the best rooms.

A Quick Note from Us

While Glitzy Bingo are not official partners of tombola or affiliated in any way, we do have to admit we’re big fans of their latest bingo advert — so keep an eye out for it during the ad breaks on I’m A Celebrity. Created by Onebrightdot, the campaign has been running for nearly a decade and features a quirky collection of 12 fully 3D-animated “tombola bugs.” Across more than 200 idents, these characters have become a fun, playful staple of the show’s sponsorship. One of the newest clips shows a group of animated insects tapping away on a mobile phone, playing tombola-style games — a nod to the latest releases you’ll find over at tombola arcade. If you spot the #tombolabugs this season, you’ll know exactly what we mean. #bugs